ALSARIYA LLC: WHEN SALES MARKETS ARE WIDER THAN IT SEEMS

Based in Orel, Alsariya LLC manufactures medical and household goods filled with spherical glass balls — microspheres. It may seem that such products feature rather narrow sales markets; however, cooperation with the Export Support Center helped the company take a fresh look at the search for potential contractors.

One of the first cooperation projects between the company and the Center was the development of the website and product portfolio English version to reach international contractors, as well as the translation of corporate presentation materials and their integration in the export e-catalog of Orel regional businesses.

Alsariya takes an active part in target seminars and trainings arranged by the Center, and has repeatedly enjoyed its advisory support.

Together with Orel regional Export Support Center, Alsariya participated in a business mission to the Republic of Belarus, where the delegates established business links with Belarusian companies and negotiated with the Ministry of Public Health of the Republic of Belarus.

The outcome of the joint work was the conclusion of the first export contract of the company, which would have been impossible without the meticulous preparations made by the Center and was, of course, common success.

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